Conga SKO25
Program Overview
SKO25 brought more than 500 Conga employees, partners, and leaders to Las Vegas for a high-energy Sales Kick Off focused on alignment and momentum for the year ahead.
The multi-day program featured strategic main-stage sessions and in-depth breakout trainings, alongside an awards ceremony recognizing top performers and a high-energy social night at a premier Las Vegas nightclub. Curated food and beverage experiences, including hosted dinners at iconic restaurants along the Las Vegas Strip, showcased the destination and created meaningful moments for connection.
Designed to go beyond a typical SKO, the program balanced purpose, performance, and experience, leaving attendees informed, energized, and ready to execute.
Impact
Purpose + Goals
SKO25 was designed to align Conga’s sales teams around clear priorities for the year ahead, deliver critical training and messaging, and build momentum across teams through recognition, connection, and shared direction.
At the same time, it prioritized recognition, morale, and connection—creating space to celebrate achievements, strengthen relationships, and energize employees.
Our Approach
We partnered with Conga as a full-service event producer and strategic advisor—transforming a traditionally content-heavy Sales Kick Off into a high-impact, engaging experience. Our team led the program from concept through execution, managing venue sourcing and contracts, session flow and run of show, awards production, food and beverage experiences, social events, and on-site logistics across multiple venues.
Through intentional strategy and disciplined execution, SKO25 exceeded its objectives—delivering an impactful program that aligned teams, elevated energy, and created momentum that extended well beyond the event itself.
the impact
- Clear Direction: Attendees left aligned around Conga’s priorities, strategy, and goals for the year ahead.
- Sales Readiness: Teams gained practical insights, tools, and product knowledge they could immediately apply in the field.
- Renewed Energy: Recognition, shared experiences, and high-energy moments boosted morale and strengthened connection across the sales organization.
By the Numbers
500
attendees
17
breakout sessions
18
meeting spaces
14
unique venues
What Made Us Better Together
Because the best conferences aren’t just informative — they’re transformational.
Designed for Alignment
We partnered closely with Conga to shape a program that balanced critical sales content with pacing, energy, and flow — ensuring attendees stayed engaged while absorbing the information needed to perform in the year ahead.
Curated Experiences
From elevated food and beverage moments to thoughtfully selected venues and social events, each experience was designed to feel intentional and reflective of the destination, creating natural opportunities for connection beyond the meeting room.
High-Energy Execution
Our team managed every detail on site, seamlessly delivering programs with precision, traditional SKO into an experience that felt dynamic and memorable.
Experience Highlights
Immersive Main Stage
More than 500 attendees came together in the Chelsea Theater, where immersive LED screens, custom-branded visuals, and a beautifully designed stage environment transformed large-scale sessions into a cinematic, high-impact experience.
Social Night Celebration
Conga took over an iconic Las Vegas nightclub for an evening that felt nothing like a conference, featuring dynamic performers, dramatic lighting, a confetti finale, great food, and a DJ-driven atmosphere built for authentic connection and celebration.
Unforgettable Branding
SKO25 featured a futuristic raceway theme that carried through every touchpoint, from decks, signage, and lanyards to LED track-inspired décor and a high-energy photo activation complete with custom race-driver suits.
Vegas Dine Around
One evening, attendees were split into curated groups to experience renowned restaurants along the Las Vegas Strip, allowing teams to explore the destination while connecting over world-class culinary experiences.
Day 1 – Tuesday
Welcome Reception
Partner & Exhibitor Showcase
Day 2 – Wednesday
Opening Main Stage Session
Breakout Learning Labs
Main Stage Momentum Session
Las Vegas Dine Around
Day 3 – Thursday
Main Stage Keynote
Breakout Learning Labs
Awards Ceremony
Social Night Celebration